NHSBT- World Transplant Games
The Project
To create a series of short videos that captured the atmosphere and heart of the Games and its participants.
The content needed to be shared on social media to help promote the change in the law regarding organ donation.
The Process
It was clear the key to this project was speed and efficiency, so we worked closely with NHSBT on the lead up to the event to give us a clear, focused plan.
Even though planned interviews were involved, we always made sure to capture voxpops of participants to help show the uplifting atmosphere of the day.
We took a two-man crew to most events but always ensured a third could receive the footage before moving on to the next event. This allowed us to edit on the same day it was filmed.
Once completed and approved the videos could be delivered in a variety of formats to suit different social media needs.
If you need any help with video production, please get in touch.